A few years ago Emerson Fittipaldi launched a new car: the Fittipaldi EF7. This wasn’t a one off as he had been building road and race cars for a while, including the Fittipaldi F1 cars. What happened to the EF7? There was a fanfare and launch in London and then ….?? The car was a supercar designed by Pininfarina in Italy and constructed by HWA, the racing company formed by … [Read more...]
Mahindra Marazzo
A while back, Motoring Weekly wrote an article about Pininfarina, the storied Italian design house, being bought by Mahindra and Mahindra from India. Pininfarina had been working with them for a while before the acquisition. Now Mahindra have launched a new vehicle in their home market that has been designed and engineered by a truly global team. The Marazzo is a people … [Read more...]
Tom Tjaarda
Last year the world lost one of the most prolific car designers, Tom Tjaarda. Tjaarda was born in Detroit in 1934 - his father worked in the Lincoln division of Ford and his claim to fame was that he worked on the Lincoln-Zephyr cars from the late 1930s. He had designed a vehicle that Ford used as a basis for their Zephyr. The Tjaarda surname came from a Dutch background with … [Read more...]
Pininfarina spins off Automobili Pininfarina as a New Marque
Back in April, Pininfarina made a big announcement - they were going to create a whole new automobile manufacturer called Automobili Pininfarina. Three years ago Pininfarina, one of the world’s most famous automotive stylist and coach-builder, was acquired by Mahindra and Mahindra (M&M), part of the Indian Mahindra conglomerate. Their starting point in the automotive … [Read more...]
Pininfarina Owned by India But Focusing on China
Back at the end of 2015, Pininfarina announced that it was being bought by the Mahindra Group, an India based conglomerate. Mahindra was founded in 1945 to trade in steel and other related products. They first entered the automobile industry three years later by licencing the local manufacture of Willys Jeeps on the sub-continent. Over the last few decades they have grown … [Read more...]